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Charity impact report

2024Our biggest
year yet

New animals like octopus, dolphins and capybara, 39 charity partners and an A+ rating for measuring and offsetting emissions.

Polar bear
10% of profits to animals

2024 in numbers

6+years of saving animals with socks
39charity partners on 5 continents
123kgof sardines for rescued penguins
A+rating for measuring and offsetting emissions
Founder message

Bare Kind has been saving animals for over 6 years now with its sock profit donation model, and that time has absolutely flown by.

Every year when we pull together this impact report I'm amazed at what we have been able to achieve thanks to our lovely customers who decide to buy their socks from us.

The most exciting part of the job for me is always seeing the next animals we get to help save with our socks, and every year we are always adding more gorgeous designs in, with 2025 being no different. And remember we LOVE hearing what animals and charities you'd like to see us support. A lot of our charity partnerships have been born from being introduced through you, so thank you!

Here is to another year of saving animals with our socks!

— Lucy, Founder of Bare Kind

What your socks did

Every design is linked to a charity working for that animal. Here's what each one helped fund in 2024.

BadgerBrent Lodge Wildlife Hospital

Funded an x-ray and veterinary tests for an injured badger.

HedgehogBritish Hedgehog Preservation Society

Provided 3 hedgehogs with a vital heating pad.

Red SquirrelNorthumberland Wildlife Trust

Paid for 9 squirrel feeders to help monitor local squirrel populations.

FoxBrent Lodge Wildlife Hospital

Provided specialist food for a family of young fox cubs for 6 months.

OtterWild Otter Trust UK

Funded a local otter rescue (fuel for the rescue vehicle) plus 8 days of food for an otter in care.

BeeBumblebee Conservation Trust

Planted 9 average living rooms' worth of wildflower seeds for bumblebees.

BatBat Conservation Trust

Contributed to projects including The Wildlife Crime Project and the National Bat Helpline.

Scottish WildcatScottish Wildlife Trust

Helped fund fencing that protects tree saplings from deer, protecting wildcat habitat.

PuffinScottish Seabird Centre

Helped fund the SOS Puffin Project and beach cleans that removed 230+ bags of debris with 1,100+ volunteers.

Harvest MouseCitizen Zoo

Helped train and equip citizen scientists to monitor wildlife and support rewilding.

ButterflyButterfly Conservation

Contributed to a habitat case study for landowners and plants to create butterfly habitats.

Highland DogBattersea Cats & Dogs Home

Contributed to the care of cats and dogs looking for forever homes.

Beaver & StorkCitizen Zoo

Helped train and equip citizen scientists to monitor wildlife and support rewilding.

Barn Owl & HareNorth Wales Wildlife Trust

Contributed to the Trust's work protecting 951 acres of land for people and wildlife.

Tiger MothEssex Wildlife Trust

Supported the creation of new hedgerows, creating vital habitats.

DeerNew Arc Wildlife Centre

Covered the rescue of a deer hit by a car.

SealCornwall Seal Group

Supported 2 online school sessions inspiring young people to help seals.

CrabBlue Marine Foundation

Supported the mission to see at least 30% of the ocean under effective protection by 2030.

Shark & RayLove The Oceans

Helped remove 27kg of rubbish from the ocean.

LobsterThe National Lobster Hatchery

Raised 6 juvenile lobsters through to release in the wild.

SeahorseThe Seahorse Trust

Supported surveys that recorded over 100 seahorse sightings in 2024.

TurtleThe Turtle Foundation

119 turtle hatchlings saved through projects in Indonesia.

Whale & DolphinWhale and Dolphin Conservation

Covered 3 Shorewatch staff for a day of surveying along the Scottish coastline.

OctopusSea Trees

Paid for 175 mangrove trees planted at Mida Creek, Kenya.

PenguinSANCCOB

Provided 123kg of sardines to rescued penguins in their care.

GiraffeGiraffe Conservation Foundation

Covered costs for a class of 12 Namibian students at an Environmental Education field day.

ElephantDavid Shepherd Wildlife Foundation

Provided an orphaned elephant with specialised milk for a fortnight.

RhinoHelping Rhinos

Helped provide food and medicine for an orphaned rhino.

LionDavid Shepherd Wildlife Foundation

Provided a ranger uniform, including metal-toe safety boots.

Hippo & CheetahAfrican Parks

Paid for 3 months of animal tracking by the African Parks team.

LeopardRainforest Trust UK

Protected 9 acres of rainforest in Malaysia, home to tigers and leopards.

Sloth & ToucanRainforest Trust UK

Protected 87 acres of tropical habitat through the Brazilian Amazon Fund.

FrogRainforest Trust UK

Protected 16 acres in the Tropical Andes, habitat for rare amphibians.

OrangutanOrangutan Foundation

Protected 60 acres of tropical rainforest for a year.

Red PandaRainforest Trust UK

Protected 87 acres of tropical habitat through the Conservation Action Fund.

Koala, Platypus, Wallaby, Finch & NumbatAustralian Wildlife Conservancy

Each design purchased 10 microchips to monitor reintroduced mammals.

PandaPandas International

Planted 66 square feet of bamboo for pandas.

PangolinDavid Shepherd Wildlife Foundation

Helped engage local government to protect pangolin populations in Vietnam.

Sun BearBorneo Sun Bear Conservation Centre

Supported care and rehabilitation for rescued sun bears.

Cow, Pig, Sheep & DuckThe Farm Animal Sanctuary

Paid for 50 injections of pain relief for animals in care, plus 9 bags of corn for feed.

Donkey & HorseHope Pastures

Provided 7 bales of hay for the resident horses and donkeys.

EagleBusch Wildlife Sanctuary

Contributed towards medicine, food and care for animals at the sanctuary.

Snow LeopardSnow Leopard Trust

Supplied 3 wildlife rangers with equipment to combat poaching and protect habitats.

WolfWolves and Humans

Paid for genetic analysis of 3 wolf samples to track wolf populations in Slovakia, plus a mountain aid kit.

BearAnimals Asia

Covered 2 months of pain treatment for an arthritic bear and bought enrichment toys for 3 bears.

This is Bare Kind UK's charity impact report. Impact stats are verified with charity partners as examples of what sock donations could pay for. It is not a separate report for India, but every Bare Kind India pair supports the same promise: 10% of profits to the animals on your socks.

B Corp check-in

Achieved in 2024
  • Hosted 1:1 focus groups with wholesale customers to improve product development
  • Measured and offset scope 1, 2 and 3 emissions, rated A+
  • Started developing socks with recyclable fibres
  • Unsold and sample socks donated to Sal's Shoes for children in need
Goals for 2025
  • Use less cardboard in packaging and stay plastic-free
  • Prepare for the 2026 B Corp re-certification
  • Explore a sock re-use and recycling programme

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Pick your
animal

Every Bare Kind India pair donates 10% of profits to charities protecting the animal on it.